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For-Profit Sector

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Adolescent Exposure to Alcohol Advertising in Magazines

December 1, 2009 | Journal Article

Researchers examine a large sample of national magazines over five years to determine whether the types of alcohol beverages advertised were those consumed by underage youths.

Law Suit Against Tobacco Companies Joined by Public Health Intervenors

October 8, 2010 | Program Result

From November 2005 to March 2010, the Tobacco-Free Kids Action Fund led a coalition of six tobacco control groups named as "public health intervenors" in a U.S. Department of Justice lawsuit against tobacco companies.

Coalition for Healthy Children Creates Messages on Physical Activity and Healthy Eating

August 30, 2010 | Program Result

From 2005 to 2009 the Ad Council in New York formed the Coalition for Healthy Children and developed and directed a communications campaign to encourage children to eat healthy foods and exercise.

Nutrition Content of Food and Beverage Products on Web Sites Popular with Children

July 1, 2009 | Journal Article

This study assessed the nutritional quality of branded food and beverage products advertised on 28 Web sites popular with children.

Marketing of Foods of Minimal Nutritional Value to Children in Schools

November 1, 2008 | Journal Article

This nationally representative survey measures both the nature and extent of corporate-sponsored food marketing activities in U.S. public schools.

Reducing Young People's Exposure to Alcohol Advertising

October 29, 2009 | Program Result

The Center on Alcohol Marketing and Youth monitored the marketing practices of the alcohol industry to focus attention and action on practices that jeopardize the health and safety of America's youth.

Marketing of Unhealthy Foods Pervasive in U.S. Public Schools Survey Finds

November 30, 2008 | Program Result

In 2004-05, researchers designed and conducted the first national survey of commercial food marketing practices in public schools.

"Tobacco Scam" Campaign Counters Claims about the Adverse Effects of Clean Air Laws on Restaurants and Bars

November 11, 2008 | Program Result

Staff at the University of California, San Francisco, School of Medicine ran an educational campaign to counter tobacco industry claims about the adverse effects of clean indoor air ordinances on the restaurant business.

RWJF Supports PRISM Awards for Entertainment Industry's Accurate Portrayal of Substance Abuse and Addiction

March 1, 2006 | Program Result

The PRISM Awards recognize accurate depiction of alcohol, tobacco, and drug abuse and addiction in feature films, television, music, comics and other entertainment media.

Long-Term Care Insurance: CalPERS Policies Offer California Public Employees Asset Protection

May 1, 2006 | Program Result

The state of California implemented the California Partnership for Long Term Care (CPLTC) - its public-private partnership to finance long-term care - in 1994.

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