Sugary drinks are one of the top sources of calories in the American diet and are a big contributor to the obesity epidemic.
Young people are exposed to a massive amount of marketing for sugary drinks, such as sodas, sports drinks, energy drinks, and fruit drinks. Despite industry pledges to market fewer unhealthy beverages to children, this report finds there is more—not less—advertising for sugary drinks overall.
Although many schools are making an effort to remove regular soda, other sugary drinks remain widely available in vending machines, school stores, and other locations. Sports drinks are by far the most commonly offered type of sugary drink available in U.S. middle and high schools.
A nationwide, penny-per-ounce tax on sugar-sweetened beverages would prevent thousands of heart attacks, strokes, and cases of diabetes, and help avoid billions of dollars in medical costs.
In the middle of a national obesity epidemic, many sports drinks sold in the United States contain high amounts of sugar, adding more calories to youths’ diets.
Over the past 30 years, U.S. children and adolescents have dramatically increased their consumption of sugar-sweetened beverages, including soda, fruit drinks and punches, and sports drinks.
Bridging the Gap examines how food and beverage prices affect consumption of sugar-sweetened beverages and the potential impact of taxes on sugary drinks. The program also has the latest research about state-level taxes on snacks and sugar-sweetened beverages.
Healthy Eating Research convened an expert advisory panel to develop a comprehensive set of age-based recommendations to define healthier beverages.
You are now viewing 1 - 6 of 6 results
January 1, 2011 | Report
Analysis provides overview of supply chain and marketing practices of major beverage companies.
November 1, 2009 | Report
A research synthesis from Healthy Eating Research examines the health impacts of sugar-sweetened beverages.
March 1, 2013 | Report/Evaluation
California’s Healthy Beverages in Childcare Act was implemented in January 2012 to regulate beverages in licensed childcare centers. This report measures the impact of the policy on childcare practices.
August 13, 2012 | Report
National Secondary School Survey Results
October 1, 2011 | Report
Analysis shows significant growth in digital marketing practices.
February 28, 2013 | Report
A report from the Robert Wood Johnson Foundation’s Bridging the Gap program finds that progress to improve school district wellness policies has stalled.